Lightning Deals and 7-Day Deals are a time-bound, promotional offer where a product is featured on the Amazon Deals page. You can use the Deals Dashboard to submit Lightning Lightning Deals and 7-Day Deals. All the proposed Lightning Deals and 7-Day Deals require Amazon approval to run on the Amazon Deals page. For more information, see Deals Deals help pages.
As you choose and create your Deals, take into account the following tips that may improve the success of your Deal: