Sell on Amazon Sign In
This article applies to selling in: Saudi Arabia


Promotions can help your products stand out from the competition and stimulate sales. However, promotions are most effective when your offer wins the Buy Box. Otherwise, the promotional messaging cannot appear on the details page. For more information about winning the Buy Box, see How the Buy Box Works.

When to create a promotion

Consider creating a promotion when business is slow so that you can motivate both existing and new customers to buy. You can also distinguish your offer from the competition and encourage existing customers to try new products.

There are several options you can choose from when creating a promotion:

  • Percentage-off
  • Buy one, get one free

See also

Sign in to use the tool and get personalized help (desktop browser required). Sign In

Reach hundreds of millions of customers

Start selling on Amazon

© 1999-2022,, Inc. or its affiliates