Suppressed listings

Our research shows that listings with complete product information, including images, category (item-type), and titles (parent titles) with less than 80 characters improve the shopping experience by making it easier for customers to find, evaluate, and purchase products. As a result, we will hide (or suppress) from search and browse listings that do not meet certain standards. This basically means that a customer will not be able to find your listing in search if your listing is suppressed.

We will suppress listings without a main image in all categories, except the following:

• Car Parts and Accessories
• Books
• Magazines
• Music
• Software
• Video
• Video Games
• DVD

We will suppress a listing from search and browse until you provide a main product image that meets all our category-specific Image Requirements. Even when a listing is suppressed, you can locate it on Amazon by typing the ASIN into the search box.

For products with variations like color or size, this requirement applies to the parent SKU for the main listings and to the child SKU for each color and size variation.

Professional sellers can download the Listing Quality and Suppressed Listings Report. For more information, see Fix suppressed listings with inventory files below.

Fix suppressed listings

To identify and fix suppressed listings, follow these steps:

1. In your seller account, click the Inventory tab, and select Manage Inventory.
2. Select Suppressed from the horizontal menu.
   Note: "Suppressed" is only visible if you have suppressed listings to improve. If you do not have any suppressed listings, this option will not be visible.
3. View all suppressed listings on the Suppressed Listings page, or click on Issue type to filter by specific type of issue.
4. There are 3 ways to fix a suppressed listing:
   • Option A: Fix suppressed listings in the Issue(s) to Fix column by entering the missing values in the editable cells or selecting missing values from the drop-down list and clicking Save.
   • Option B: Fix suppressed listings in bulk by selecting multiple defects that require the same fix. Then, click Bulk Fix Listings and submit a value in the Fix quality issue for multiple listings pop-up view.
   • Option C: Fix suppressed listings that are not fixable in the editable grid (Option A) or in bulk (Option B) by clicking Edit and going to the Edit Product Info page. In Edit Product Info, the missing product details will be highlighted and you will see informational messages that further detail the issue. For non-image issues, enter the missing value and click Save and Finish. For image issues, follow the guidelines on the Manage Images pop-up and then upload valid product images.

If you do not have additional images that comply with our guidelines, then it might be necessary to reshoot the product. Alternatively, you can retouch images using a software package. However, ensure the image quality is not affected.

The AmazonBasics Portable Photo Studio can help to improve your image quality. The portable studio enables quality images with a camera or smartphone.

Fix suppressed listings in bulk using an Excel file

If you have a Professional selling plan and update your listings using inventory files, you can still use Manage Inventory to make changes. However, you must also update your inventory files or you may overwrite the changes you submitted through Manage Inventory.

To avoid this duplication of work, follow these steps:

1. Go to Inventory Reports. (Under Inventory, select Inventory Reports).
2. From the Select Report Type drop-down menu, select Listing Quality and Suppressed Listing Report.
3. Choose Report Format as Excel (New).
4. Click Request Report to download a report.
   Note: It can take up to 45 minutes for this report to run.
5. Click Download once the Listing Quality and Suppressed Listing report is complete.
6. Open the report and update Corrected Values under Enhancement Opportunities tab and check Accepted Values in the Data Definition tab. To look specifically for Suppressed Listings, filter the column Alert Name as Suppressed.
7. Save the report with changes.
8. Go to Inventory, and then Add Products via Upload.
9. Click the Check and Upload your Inventory File tab and scroll down to Step 2 - Upload File.
10. Select File type: Listing Quality and Suppressed Listing File.
11. Click Choose File and browse to your saved Listing Quality and Suppressed Listing Report.
12. Click Upload. It may take up to 24 hours for this report to be updated.